The first thing you have to understand is that hashtags on TikTok are very different from the way hashtags work on IG. People don’t really search for hashtags on TikTok; creators use hashtags to reach certain types of people, based on their age, lifestyle, and interests.
Now, I as a business consultant want to build an audience that wants to work with me – to buy my courses, to listen to my teaching, and to book consulting calls with me.
I know that women who are ages 30 to 65 are my target audience, so I use hashtags like #over30 and #momsoftiktok.
Anyone who has used those hashtags, or engaged with videos with those hashtags, will see my content and I will see their content!
In the same way, if I wanted to reach men, I need to use hashtags for them, like #dad, #singledad, or #menoftiktok.
If you want to learn more about how to TikTok hashtags to target your audience, enroll in my course at www.monetizethetok.com
To watch this training on my YouTube Channel Click Here